Build Your
Bar Brand.
We Make It Real.
From protein bars and energy bars to peanut chikki and date bites β we formulate, manufacture, test, comply and package everything under your brand.
D2C Founders
Launch your first protein or energy bar brand. Start at 500 units.
Gym & Fitness Brands
Own-brand protein bars for your gym channel or D2C subscription.
Retailers & Chains
Private-label bars for your store. Volume pricing from 2,000 units.
Export Brands
UK, UAE, Singapore-ready β labelling, compliance & shipping handled.
Choose Your Bar.
We'll Build Your Brand Around It.
Every product below is available under your brand β or we can custom-formulate to your exact brief.
Classic Whey Protein Bar
Chocolate-flavoured cold-set bar with WPC 80. Clean macros, no artificial sweeteners. The gym-ready core product for any fitness brand.
Plant Protein Bar
Pea protein + brown rice protein blend, dates-sweetened, oat base. Clean label, vegan certified. Strong D2C and export appeal.
Chocolate-Enrobed Protein Bar
Cold-extruded high-protein core with compound dark chocolate coating. Premium on-shelf presence. Best for modern trade and export.
Oat & Nut Energy Bar
Rolled oats, mixed nuts, honey-bound, baked. Sustained energy release. Perfect for trail, gym and on-the-go active lifestyles.
Date & Nut Energy Bar
Medjool dates, cashews, almonds β cold-pressed. No refined sugar, no preservatives. Luxury clean-label energy.
Millet Energy Bar
Ragi, foxtail millet, jaggery, sesame β traditional Indian grains in a modern snack format. High micronutrients.
Ashwagandha Wellness Bar
KSM-66 ashwagandha, dark chocolate, oats and honey. Stress-management and recovery positioning. FSSAI health claim compliant.
Women's Wellness Bar
Iron, folate, biotin and B12 fortified. Flaxseed, dark chocolate, dates. Targeted at women 25β45.
Collagen Beauty Bar
Marine collagen peptides, Vitamin C, hyaluronic acid. Premium beauty-from-within positioning.
Diabetic-Friendly Protein Bar
Stevia-sweetened, GI below 45, high fibre with resistant starch. No maltitol, no blood sugar spike.
Low Calorie Meal Replacement Bar
Under 150 kcal per bar with high satiety from fibre and protein. Ideal for calorie deficit plans.
Kids Nutrition Bar
Fun-flavoured soft bar for children 4β12. No caffeine, low sugar, fortified with calcium, iron and vitamin D.
Classic Peanut Chikki
Traditional jaggery and groundnut brittle. Sheet-formed, guillotine-cut. White-label ready with modern packaging.
Sesame (Til) Chikki
Sesame seeds and jaggery. Naturally high calcium, clean label, no preservatives. Strong export demand.
Date & Mixed Nut Bites
Premium date-based bites with almonds, walnuts, cashews. No refined sugar, no preservatives.
What Claims Do You
Want Your Bar to Make?
Every claim is FSSAI-verified and substantiated with NABL lab testing before it goes on your label.
High Protein
β₯10g per bar. FSSAI claim compliant.
High Fibre
β₯6% fibre. Gut health positioning.
No Added Sugar
Stevia / monk fruit / dates only.
Vegan
100% plant-based ingredients.
Low GI
Diabetic & pre-diabetic friendly. Lab tested GI score.
Sports Nutrition
Pre/post-workout formulation.
Low Calorie
<150 kcal per bar.
Kids-Safe
No caffeine. Low sodium. Age 4β12.
Gluten-Free
Certified GF ingredients sourced.
Keto-Friendly
<5g net carbs per bar.
Functional / Adaptogenic
Ashwagandha, turmeric, moringa,etc
Export Ready
UK FSA / UAE / USA label compliant.
What We Actually Make
Real products, ready for your brand. Every item in this gallery is available as white-label or custom-formulated.
From Brief to Your Brand on Shelf
Seven milestones. Full transparency at every stage. You always know what's happening next.
Brief & Product Selection
Fill the sample form or call us. Share your target consumer, nutrition goals and approximate MOQ. We respond in 24 hours with a sample plan and preliminary quote.
Day 1β2Sample Kit Dispatched
We curate 3β5 relevant bar samples from our catalog and courier them to you. Evaluate taste, texture and packaging. Share your feedback.
Day 3β8Formulation & Customisation
For white-label products β skip this step. For custom formulations β our R&D team runs a 2β4 week formulation sprint. Up to 3 sample iterations until you're happy.
Week 2β4 (custom only)Brand Design & Packaging Approval
Our in-house designers create your label, nutrition declaration panel and pack artwork. FSSAI-compliant and print-ready. 3 revision rounds included.
Week 3β5Purchase Order & Production Slot
PO signed. 50% advance. Production slot confirmed. Packaging materials ordered. Raw material procurement initiated.
Week 5β6Manufacturing & NABL QC
Production run in a dedicated batch. In-process QC at every stage. Finished product sampling. NABL-accredited lab testing. Certificate of Analysis issued.
Week 6β7Dispatch & Delivery
Your branded, labelled product packed and dispatched. Pan-India delivery or export freight with full customs documentation.
Week 7β8Four Ways We Make Your Bar
The process method determines texture, shelf life and ingredient possibilities.
Baked Granola Bar
Ingredients mixed, pressed into a slab, baked at controlled temperature. Produces a crisp, chewy texture with excellent 9β12 month shelf life.
Soft Bar (Cold-Set)
Ingredients bound with syrups, nut butters or dates without baking. Moist, fudgy texture. Nitrogen flushed for shelf stability. Most popular protein bar format.
Sheet & Cut
Mass is cooked, sheeted to precise thickness and guillotine-cut. Ideal for hard chikkis, sesame bars, brittle formats. Highly scalable.
Cold Extrusion
Protein-rich dough extruded cold through a die, cut to size, individually wrapped. Achieves 15β25g protein per bar without heat degradation.
Book Your Sample Kit in 60 Seconds
Tell us what you're looking to build. We'll put together a curated sample kit and have it at your door in 5β7 working days β followed by a free 30-minute formulation consultation.
Request a Sample Kit
Our team responds within 24 hours
π Your details are confidential. We respond within 24 hours. NDA on request.
FAQ β Bars & Chikkis
Our minimum order starts at 500 units for white-label catalog bars. For custom formulations, we typically recommend 2,000+ units to cover NPD and trial batch costs. We'll confirm the exact MOQ during our initial consultation based on your product type and packaging format.
Soft bars are cold-set (no baking) β chewy, moist, fudgy texture. This is the most common protein bar format. Granola bars are baked β crispier with more texture, longer shelf life. Cold extruded bars are made by pushing dough through a die at low temperature β this achieves 15β25g protein without heat degradation, producing a firm, dense bar. We'll recommend the right method based on your target protein level, texture preference and shelf life requirement.
Absolutely. Custom flavours are developed through our R&D team using a premix formulation approach. You brief us on the flavour direction, target market and any specific ingredients you want included or excluded. We develop 2β3 flavour variants in 2β4 weeks, you evaluate samples, and we refine until you're happy. A flavour development fee applies, which is credited against your first production order.
For white-label (catalog) bars: 4β6 weeks from PO. For custom formulations: 7β10 weeks from PO. The timeline includes packaging design and print (2 weeks), production (1 week), NABL lab testing (3β5 days), and dispatch. We share a detailed milestone tracker with every client so you always know exactly where things stand.
Yes β fully. Our in-house design team creates your label artwork, nutrition declaration panel, ingredient list, barcode, QR code and all FSSAI-required regulatory text. We coordinate printing with our packaging partners. Up to 3 revision rounds are included. If you already have a design agency, we can work with their print-ready files.
Yes. For UK, we produce labels compliant with UK FSA post-Brexit regulations β allergen declarations, nutrition labelling in the correct format, and APEDA export documentation. For UAE, we offer Halal-friendly formulations and UAE food import labelling compliance. We've worked on export projects for both markets and know exactly what's required.
Your formula is completely protected. We sign an NDA before any formulation work begins. Our premix model means the production facility receives only the pre-blended premix β not the individual ingredient breakdown. The full formula is held exclusively by Food Innovators on your behalf. No other client receives the same formulation.